For my Client, Habitat for Humanity, I've came up with an idea where we put the concept "fun" into working and volunteering with Habitat for Humanity. This idea came to mind when I first looked at their ads on youtube and it was all almost the same and had this consistent theme on every ad.
Examples of ads from Habitat for Humanity
My main focus for my client was to look at their rebuilding side of things rather than look into ReStore. I had to choose one of the problems they faced as my main focus rather than focus on all the problems that was listed. As it was a 30 second TVC ad, it would have been too much information to be fitted into 30 seconds.
After discussing my rough idea to my classmates, I've received a few feedbacks like will it work to how are you going to make it look like it's something to do with habitat with humanity.
As for now my reply for will it work is I'm not sure. But for my approach for making it look "fun" and look like it's to do with Habitat with Humanity, I've came up with a rough concept of making the constructor's look like their happy and having fun while helping out in rebuilding home.
I felt that if I bring something "fun" to the table, it might work and bring in more volunteers for the organisation.
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